Pest control makes its money two ways: the one-time job that has to be priced right the first time, and the recurring plan that has to bill itself without anyone chasing it. Here is how pest pros put both on paper, a worked estimate you can copy, a calculator that runs on your own rates, and the app that writes the estimate from a walk around the house and invoices the plan every quarter on its own.
The one-time job gets underpriced because the estimate does not say what is included: how many visits, which pests, what happens if they come back in 30 days. The recurring plan loses money because somebody has to remember to bill it, and after the third quarter somebody forgets. And termite work, the biggest ticket in the trade, gets lost when the estimate reads like a spray bill instead of a treatment plan with linear feet, stations, and a warranty.
The fix is the same in all three cases: put the scope on paper in units the customer understands (square feet, linear feet, stations, visits), say what is covered and for how long, and let the software bill the plan on schedule so the money comes in without a phone call.
Nine lines, in the order the homeowner will read them.
A real-shaped job priced line by line. The rates are examples in the ranges pest control companies commonly quote around the country. Your products, your route density, and your market set the real ones.
| Line item | Qty | Rate | Amount |
|---|---|---|---|
| Initial interior and exterior treatment, 2,200 sq ft home, ants and roachesIncludes the 30-day follow-up visit. | 1 | $225 | $225 |
| Quarterly exterior barrier plan, first visitBilled each quarter on its own; $110 per visit after this one. | 1 | $110 | $110 |
| Termite liquid treatment, trench and treat, 180 linear feet of foundationDrilling through the garage slab and porch included. | 180 ft | $9 | $1,620 |
| Termite warranty, first yearAnnual renewal at $175 after year one. | 1 | $0 | $0 |
| Exclusion: seal four foundation vent openings and two utility penetrationsHardware cloth and sealant, per opening. | 6 | $45 | $270 |
| Rodent bait stations, exterior, set and labeledChecked on each quarterly visit. | 6 | $35 | $210 |
| Estimate total | $2,435 | ||
That is $2,435 on the first invoice, and the quarterly plan bills itself at $110 every three months after that without anyone picking up the phone. The termite warranty and its renewal are printed where the customer signed, so year two is a renewal, not a negotiation.
Put in your own rates. The home-size multiplier applies to the general treatment lines.
Example rates only. Change every number to what you charge. Deposits are rare in pest control, so the deposit line shows zero; set one on termite and exclusion jobs if you take it. Put these rates in SayEstimate and the app prices the next one from a spoken walkthrough.
Everything below is included. No modules, no add-on pricing, no sales calls.
"2,200 square foot house, ants and roaches inside and out, quarterly plan, termite trench 180 feet, seal six vents." The AI drafts the lines in your rates. About 60 seconds, start to send.
Set the plan to quarterly, bi-monthly, or monthly. The invoice goes out on schedule with a pay link, and reminders follow if it sits.
Your terms and the covered-through date print on the invoice and the customer's page, next to the signature.
The customer opens a clean link and signs on their phone. You are emailed the moment it happens.
Every visit on the crew calendar, on my way texts from the truck, clock in and out by technician.
One tap from estimate to invoice. Cash and check marked paid with how they paid. Card and bank settle to your own account with 0% markup.
Written by Terry "Hoss" Tenison runs an insulation business in Lawrenceburg, Tennessee, and built SayEstimate because the estimating software out there was made for companies with an office staff. The pricing structure on this page is how pest control operators put a job on paper; the example rates are illustrations, and your market sets the real ones. More about Hoss →
Run the numbers on any job with the job price calculator, work out your real hourly rate, read how to get paid faster, or grab the free invoice template. Related trades: Cleaning · Landscaping · Insulation · all 38 trades.
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